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HomeMy WebLinkAboutBremerton 2020 WM Annual ReportANNUAL REPORT CITY OF BREMERTON 2020 WM expanded our toolkit of resources to help Bremerton businesses transition to a bagless recycling program. Our case studies and email templates demonstrate how easy and important it is to keep recyclables loose in the WM container. These educational materials were also offered in Chinese and Spanish. NO BAGGED RECYCLABLES RESOURCES Starbucks store “goes bagless” to improve their Waste Management recycling program A Starbucks store transitions from bagging recycling to emptying recyclable materials loose into the recycling dumpster, ensuring recyclables make it to their next best use. Challenge Starbucks company policy requires stores to use blue plastic bags to collect recycling in their internal bins. Staff collect bagged materials and put them directly into the recycling dumpster. This is problematic because materials in a plastic bag cannot be properly sorted at the WM recycling center and risk getting thrown away rather than recycled. Solution The Starbucks staff are committed to doing their part for the planet by recycling right. In keeping with Starbucks policy, the store continues to line recycling bins with blue plastic bags. However, the team now empties recyclable materials directly into the dumpster rather than tied up in a plastic bag. The management team instructed staff to loosely tie bags so they can be quickly and easily opened and emptied in the recycling dumpster. Result Keeping recyclables loose guarantees materials will be processed and turned into new items. As part of their commitment to sustainability, this Starbucks is now recycling right. And the best news? They don’t spend any more time taking out the recyclables than they had in the past. Staff report the change has been straight-forward and all members engaged quickly after learning the importance of the change. 1 CITY OF BREMERTON 2020 “This year may have looked different, but our commitment to delivering safe and reliable service to the City of Bremerton remains unchanged. From our frontline drivers and public education team to our partners at the City, we are all getting through this together. Thank you for another great year of partnership!” WM IS A PROUD CONTRIBUTER TO YOUR COMMUNITY AND OURS Your community is our community, too! WM is a proud annual member of the Bremerton Chamber of Commerce. R OBERT HALLDistrict Manager Bremerton Hauling District WM LEADS THE WAY: OUTREACH FOR THE DIGITAL AGE 2 CITY OF BREMERTON 2020 1 REASSESS WASTE STREAMS AND RIGHT SIZE SERVICE WM asked about challenges and recommended changes for service levels and more. 2 REFRESH RECYCLING STATIONS WM helped optimize signage and container placement. 3 RE-EDUCATE RESIDENTS AND STAFF WM offered free tools and programs to help local properties recycle right while remaining safely socially distanced. COVID-19 has impacted our community in unprecedented ways causing business owners and multifamily property managers to look for opportunities to avoid additional expenses. Creating smart and efficient recycling and garbage systems is one piece of the puzzle. Understanding this need, the WM Education and Outreach team immediately set to work brainstorming possibilities and mapping out a modified plan to help our customers reduce waste and recycle right. The result is WM eConnect – our 2020 outreach campaign to engage multifamily and commercial customers in the digital age. This fully remote outreach includes all the benefits of in-person programs, plus new virtual learning tools. For WM managers speaking to customers, WM eConnect means complimentary digital consultations even while working from home. These free consultations covered three easy steps to refresh local recycling programs: 3 CITY OF BREMERTON 2020 WM eConnect’s high-quality recycling education programs allow the flexibility to learn when and where it is convenient for residents and employees. WM eConnect’s expansive toolkit includes: Recycle Right Video – A short video teaching residents and employees the basics of recycling right. Watch at wmnorthwest.com/bremerton or here. COVID-19 Disposal Video – Answers to disposal questions for products such as masks, gloves, and disinfectant bottles. Watch here. WM outreach staff called businesses who qualified for recycling service at no additional cost but had not signed up. This resulted in: • 8 Businesses started recycling service • 12 Spoke with contact and no follow up was needed • 13 Voicemails • 31 Emails During outreach calls and emails, outreach staff presented businesses with best practices for recycling including the “3 C’s” to recycling success: 1) ensuring sufficient container capacity (0.1 cubic yards per unit), 2) clear signage, and 3) convenient location of garbage and recycling containers (including co-location). Virtual Scavenger Hunt – Residents learn ways to reduce waste and become better recyclers while exploring online resources such as our website, wmnorthwest.com. As your service partner, we are always eager to find helpful and innovative ways to work with customers on waste reduction and recycling with the goal of creating more sustainable communities. 4 CITY OF BREMERTON 2020 The proud, caring, and resilient members of the Waste Management family are the foundation of our success. We take care of each other, our customers, our communities, and the environment. From the start, our local WM teams focused on continuing to provide services on regular schedules – to bring a sense of normalcy to our partners and customers. WASTE MANAGEMENT’S COVID-19 PANDEMIC RESPONSE Our safety and logistics capabilities allowed us to act early to stabilize a robust supply chain. This ensured safety gear for our drivers on the front line. It positioned us to immediately secure essential disinfectants and implement aggressive sanitation and social distancing protocols. We invested in technology to keep drivers safe with contactless safety trainings. We also moved quickly to relocate thousands of customer service agents, dispatchers and office employees to work-from-home settings. RECOVERY THROUGH INNOVATION AND WORLD-CLASS LEADERSHIP FOR SAFETY AND LOGISTICS “Sometimes a crisis brings out the best in us. In 2020, the global pandemic brought out the best in the Waste Management team. This success has been anchored in Waste Management’s innovation and world-class leadership for safety and logistics. It’s a success made possible by the solid partnerships we’ve built and nurtured with our partner communities and customers. During the COVID-19 pandemic, our commitment to our people is stronger than ever. We’re protecting the health and financial well-being of all our team members as they provide essential services to the communities we are privileged to serve.” MARY EVANSPublic Sector Solutions Director NATIONAL AND STATE AWARDS DIVERSITY AND EQUALITY AWARDS On a company-wide level, we’ve proudly accepted recognition for our commitment to veterans: • U.S. Veterans Magazine “Best of the Best” • Canada Company “Military Friendly Employer” • Military Times “Best for Vets Employer” (10 years in a row) • G.I. Jobs “Military Friendly Employer” (11 years in a row) At Waste Management, we are a strong local employer with a diverse workforce. We promote and foster a workplace where everyone is valued and respected. Only by embracing diversity and the well-being of our employees can we drive superior innovation and service for the communities we serve. Through our recruitment and community outreach efforts, we support minority and women’s organizations that strive to improve opportunities for professional development and advancement. 5 CITY OF BREMERTON 2020 6 CITY OF BREMERTON 2020 This award goes to Waste Management for inspiring positive recycling habits through social media. There are new challenges in recycling, and the digital landscape has revolutionized how we get information, learn and engage. Together with our partners, we’re using these social tools to make it easier for everybody to recycle right with educational resources, tips and more. WSRA 2020 RECYCLER OF THE YEAR FOR INNOVATION For the fourth year in a row we made it on the “A List" of companies leading the way for environmental performance and transparency. We run our trucks on clean and green, renewable natural gas. It delivers 70% lower emissions than diesel, and it's gas from garbage — harvested from landfills. We also use technology to route our trucks efficiently, saving fuel and reducing emissions for a smaller carbon footprint. And we report it all, for 100% transparency, in our annual Sustainability Report. To learn more: sustainability.wm.com BUILDING VALUE TOGETHER For the 11th time, Waste Management made the list of the World’s Most Ethical Companies. Since 2012, WM has supported Hopelink, Mountains to Sound Greenway and Lake Washington Schools Foundation. These local investments make significant impacts throughout the Puget Sound area. Through many levels of investment and a continued commitment to their missions, our partnerships continue to flourish, creating positive community impact year over year. 7 CITY OF BREMERTON 2020 AVERAGEDIVERSION RATES The diversion rate is the percentage of total collected material that is not taken to a landfill, thus diverted for recycling, composting, reuse, and repurpose. Diverted material is typically delivered to a recycling or composting facility for processing. RESIDENTIAL 36.5% COMMERCIAL 7.4% MULTIFAMILY 9.2% RECYCLING COMPOST GARBAGE RESIDENTIAL 2,265 1,840 7,144 MULTIFAMILY 435 4 4,333 COMMERCIAL 1,331 17,009 20 2020 WASTE STREAM[IN TONS ]